Privacy at Themecation

1. Who we are

Themecation is operated by Themecation LLC.

You can contact us about this Privacy Policy or your personal information at hello@themecation.com.

This Privacy Policy applies to the Themecation website, web app, future mobile apps, emails, and related services.

2. Information we collect

We collect information in a few main ways.

Information you provide directly

• your email address and login/account information;
• your name, display name, avatar, bio, or profile details, if you choose to add them;
• your preferences for meals, activities, themes, travel style, budget, pace, difficulty, and household needs;
• trip or Themecation details, such as dates, destinations, cultures, themes, schedules, and notes;
• family or group details you choose to provide, such as who the experience is for;
• optional dietary restrictions, allergies, accessibility needs, mobility considerations, religious or cultural preferences, health-related constraints, or other sensitive planning details;
• Themecations, activities, meals, shopping lists, public profiles, notes, or other content you create or save; and
• messages, feedback, support requests, survey responses, or emails you send us.

Information created through your use of Themecation

• Themecations you create, edit, save, clone, publish, unpublish, or delete;
• recommendations shown to you;
• shopping list items generated for you;
• product links shown or clicked;
• app activity such as pages viewed, features used, errors, logs, and approximate usage patterns; and
• device, browser, and technical information used to keep the app secure and functional.

Information from third-party services

We may receive limited information from service providers that help us operate Themecation, such as authentication providers, analytics tools, payment processors, email tools, affiliate programs, product-data providers, map providers, or AI service providers.

3. Sensitive planning details

Some Themecation features work better when you share details like allergies, dietary restrictions, accessibility needs, mobility constraints, religious or cultural preferences, family needs, or health-related limitations.

Themecation is not a medical, legal, safety, or professional advice service. If a recommendation could affect health, safety, allergies, accessibility, travel risk, or similar concerns, you should independently verify it before relying on it.

4. How we use information

We use information to:

• create and manage your account;
• generate Themecations, meals, activities, shopping lists, images, schedules, recommendations, and related content;
• personalize the app based on your preferences and prior activity;
• save your progress and let you return to your Themecations;
• let you publish, unpublish, clone, browse, or share public Themecations;
• moderate public content and help prevent abuse;
• process payments and manage subscriptions or purchases;
• send transactional emails, such as login, account, confirmation, billing, and support emails;
• send marketing or newsletter emails when permitted;
• improve the app, fix bugs, monitor performance, and understand how people use Themecation;
• show optional shopping links and affiliate recommendations; and
• comply with legal obligations and enforce our terms.

5. AI-generated content and AI providers

Themecation uses AI to help generate and improve content, including itineraries, meals, activities, shopping lists, images, summaries, moderation results, and recommendations.

To make these features work, information you provide may be sent to AI service providers. This may include your prompt, preferences, Themecation details, itinerary content, profile details, and planning constraints. In family or group planning, that context may also include household or traveler details such as ages, dietary restrictions, allergies, avoids, and related planning constraints when they are part of the planning request.

We currently use Google Gemini for core AI generation and moderation flows, and we may use different AI providers or routing systems over time to improve quality, reliability, cost, speed, or safety.

AI-generated content may be inaccurate, incomplete, outdated, culturally shallow, or inappropriate for your specific circumstances. You are responsible for reviewing recommendations before relying on them.

6. Public Themecations and creator profiles

Themecation may let you publish Themecations, creator profiles, or related content publicly.

If you choose to publish content, that content may be visible to other users, visitors, and search engines. Public content may include the Themecation title, summary or description, destination and theme labels, day titles and descriptions, activity content, hero images or hero-media metadata, shopping and grocery or prep items, sanitized outbound shopping links, and creator attribution when you enable a public creator profile or attach your profile to the Themecation.

You can unpublish or delete your own public Themecations where the app provides those controls. However, search engines, social platforms, browser caches, screenshots, or other users may retain copies or references after content has been made public.

We may use automated systems, including AI moderation, to review public Themecations before or after publication. We may remove, hide, limit, or decline to publish content that appears unsafe, abusive, unlawful, misleading, infringing, or inconsistent with Themecation's rules or purpose.

7. Affiliate links and shopping recommendations

Themecation may recommend products, groceries, books, supplies, games, decorations, ingredients, or other items that could help you prepare for a Themecation.

We may use product-data or affiliate providers, including Amazon Associates and Canopy API, to help generate or display shopping links. We may store shopping items recommended to you and may track link clicks or related activity to understand whether shopping features are useful, support affiliate reporting, improve recommendations, prevent abuse, and operate the app.

Themecation does not collect your Amazon username, Amazon password, Amazon payment information, or Amazon order details. We do not place Amazon orders for you. Purchases happen on Amazon or another third-party site and are governed by that site's own terms and privacy policy.

8. Payments

Themecation may offer paid features, subscriptions, credits, gifts, or other purchases.

Payments are processed by third-party payment processors such as Stripe. Themecation does not store your full credit card number. Payment processors may collect billing information, payment card details, fraud-prevention information, and transaction details under their own privacy policies.

We may store limited payment-related information, such as subscription status, purchase history, plan type, billing email, transaction identifiers, renewal status, and whether a payment succeeded or failed.

9. Emails and communications

We may send transactional emails related to your account, login, confirmations, security, purchases, subscriptions, support requests, and important service updates.

We currently collect email addresses through account creation and through waitlist or newsletter signup forms on the marketing site. We may also send newsletters, onboarding emails, product updates, promotional emails, or research or interview invitations if you sign up or otherwise give permission where required.

We currently use Supabase email tools for account-authentication flows and Kit for waitlist or newsletter collection. We may also use providers such as Resend for additional transactional or marketing email in the future.

You can unsubscribe from marketing emails using the unsubscribe link in those emails. You may still receive transactional or account-related emails when necessary to operate the service.

10. Cookies, local storage, analytics, and similar technologies

Themecation may use cookies, local storage, pixels, logs, and similar technologies to:

• keep you signed in;
• save app state and preferences;
• secure the service;
• remember settings;
• understand app usage;
• measure marketing or affiliate performance;
• diagnose bugs and performance issues; and
• improve Themecation.

We currently use browser-side local persistence for some app state, plus infrastructure and application logging through services such as Supabase and Cloudflare hosting or security tools. We may add analytics, advertising, or behavior tools such as Cloudflare analytics, Google Analytics, Microsoft Clarity, Meta Pixel, Google Ads tracking, or similar services over time.

Some tools may collect information such as device type, browser, pages visited, interactions, approximate location, referral source, session activity, or identifiers. Where required, we will provide appropriate notice, consent choices, or opt-out options.

11. How we share information

We may share information with:

• service providers who help us operate Themecation, such as hosting, database, authentication, storage, analytics, security, AI, email, payment, affiliate, product-data, map, and customer-support providers;
• AI providers who process prompts, preferences, itinerary details, and related context to generate or moderate content;
• payment processors who process purchases and subscriptions;
• affiliate and product-data providers who help display product recommendations or affiliate links;
• public users and search engines when you publish public Themecations, creator profiles, or other public content;
• legal, safety, or compliance recipients if necessary to comply with law, respond to lawful requests, protect rights and safety, prevent fraud or abuse, or enforce our terms; and
• business transfer recipients if Themecation is involved in a merger, acquisition, financing, reorganization, sale of assets, or similar transaction.

We do not sell your personal information.

12. Third-party services

Themecation uses third-party services to operate the app. These may include:

These providers process information under their own terms and privacy policies.

13. How long we keep information

We keep information for as long as reasonably needed to operate Themecation, provide the service, maintain your account, comply with legal obligations, resolve disputes, enforce agreements, prevent abuse, and improve the app.

If you request account deletion, we will delete or de-identify personal information associated with your account unless we need to keep certain information for legal, security, backup, fraud-prevention, accounting, tax, dispute-resolution, or legitimate business reasons.

Public content you published may be removed from Themecation when you delete or unpublish it, but copies may remain in search engines, caches, backups, analytics logs, screenshots, or other places outside our control for some period of time.

14. Your choices and rights

You can:

• update certain account information in the app;
• edit, unpublish, or delete Themecations where those controls are available;
• unsubscribe from marketing emails; and
• contact us at hello@themecation.com to ask for help accessing, correcting, deleting, or understanding your information.

If we add in-app account deletion controls later, you may also use those controls when available.

"Correction" means asking us to fix inaccurate personal information, such as a wrong name, profile detail, account detail, traveler detail, or other stored information connected to you.

If you live in a U.S. state with specific privacy rights, you can also contact us at hello@themecation.com to make a rights request.

We may need to verify your identity before responding to some requests.

15. Children's privacy

Themecation is intended for users who are at least 13 years old. The service is primarily designed for adults and older users planning experiences for themselves, families, friends, or groups.

We do not knowingly collect personal information directly from children under 13. If you believe a child under 13 has provided personal information to Themecation, contact us at hello@themecation.com and we will take appropriate steps to delete it.

Parents or guardians may use Themecation to plan family experiences, but they should avoid entering unnecessary personal information about children.

16. Security

We use reasonable technical, administrative, and organizational measures to protect information. However, no internet service, database, email system, or AI tool can be guaranteed to be completely secure.

You are responsible for keeping your login information secure and for using Themecation thoughtfully when entering sensitive planning details.

17. International users

Themecation is operated from the United States. If you use Themecation from outside the United States, your information may be processed in the United States or other countries where we or our service providers operate.

Those countries may have privacy laws that differ from the laws where you live.

18. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date above.

If changes are significant, we may provide additional notice, such as through the app or by email.

19. Contact us

Themecation LLC

Email: hello@themecation.com